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How Nina Ross Increased its Traffic by 900% With Us

Nina Ross’s hair therapy clinic experienced a transformative journey with our cutting-edge digital marketing solutions. Through a strategic blend of innovative techniques and insightful analytics, Nina Ross achieved breakthrough results that surpassed expectations

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More Traffic

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More Leads

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More Organic

Nina Ross

Meet the Client

Located in Atlanta, Georgia, Nina Ross is a hair therapy clinic founded by Nina Ross, a Board Certified Trichologist, Holistic Health Practitioner and Master Cosmetologist and her husband, Jamaal Lassiter, a former Corporate Communications Specialist for an industry-leading Health Research company. To reach more and more people, the hair therapy brand is growing online and looking to open more clinics across the USA.

The Challenge

  • Limited online visibility and reach.
  • Lower engagement and conversions on digital platforms.
  • Need for strategic expansion into e-commerce and brick-and-mortar clinics.
Our Solutions

How We Moved the Needle for Nina Ross

We implemented the following strategies for Nina Ross to bring the results.

Website Makeover

Previously, Nina Ross had a decent website. However, after we stepped in to optimize their web design, the website's overall experience improved significantly. We suggest better images, content that addresses pain points and suitable calls to action to make it more appealing and user-friendly.

Competitor Analysis

We researched to get valuable insights into their competitors, letting us target the right customers as well as create efficient strategies.

Keyword Research + Page on Page

We generated a precise list of relevant keywords that could improve the ranking of Nina Ross, leading to page views and website traffic which would ultimately boost sales.

Content Marketing

We create blogs targeted to their niche audience using the right keywords. To reinforce their position off-site, we leverage Quora, Pinterest and podcast platforms to distribute their content regarding hair care, holistic wellness and Trichology.

Soical Media Marketing

We also implemented a robust Social Media Marketing strategy. We executed a multi-channel approach across various platforms, including Facebook, Instagram, Twitter, Quora, etc. to ensure maximum visibility and impact.

Google Business Profile

Google Business Profile plays an important role in local search visibility and customer engagement. Therefore, our focus was on providing accurate business information, such as contact details, opening hours, and location. Also, we regularly updated posts, photos, and offers to showcase the client's products, services, and promotions as well as responded to the reviews.

Haro

We used media outreach to build trust, and our article was posted on highly DA authority sites. Here are some live links:

Q/A platforms

We have taken part in several forums like www.hairlosstalk.com, Reddit, and Quora to increase traffic and interaction.

The Results

Ranking for Top Keywords

  • We have successfully optimized the Nina Ross website to rank for the most competitive keywords in their industry. This not only increases their visibility but also drives targeted traffic to their site, leading to more conversions and business lopportunities.
New Users

15k Daily New Users

Our strategic marketing efforts have resulted in a consistent influx of new users, with Nina Ross seeing an average of 15,000 new users visiting their websites every day. This significant increase in traffic has opened up new avenues for engagement and growth.

Leads

Increased Leads

  • Google Business Profile interactions totalled 2135 over four months, with 853 calls and 1734 website clicks, indicating increased brand engagement and customer inquiries.
Website Performance

Enhanced Website Performance

By optimizing website performance, we ensure that the website is fast, responsive, and user-friendly. This not only improves user experience but also contributes to higher search engine rankings and better overall site metrics.

New Users

Over 900% Increase in New Users

  • Through a combination of targeted marketing campaigns, SEO optimization, and content strategy, we helped Nina Ross achieve an astonishing 900% increase in new users. This incredible growth showcases the effectiveness of our comprehensive approach.
Increased Content Views

Increased Content Views and Followers over Quora and Pinterest

Quora content garnered 34.8K views with 4.4K views in a single month.

Podcast

Their Podcast saw 881 plays

  • Nina Ross’s podcasts have seen impressive engagement, with one of the latest episodes garnering 881 plays. This level of listenership highlights the quality and relevance of the content we help create, as well as our ability to effectively promote it.

And Some Kind Words From The Client!

  • "I have been a client with KVR Webtech for maybe three or four years now. I really can't recommend the guys enough. They do a fantastic job with SEO for all of the keywords that we want to dominate. They go above and beyond, always presenting ideas or pitching us new ways that we could get more clients and rank better… At this point, we're kind of on autopilot with them; we trust them. I have nothing but good things to say about them, and if you are looking for someone, I highly recommend them."
Jamaal Lassiter

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