Every human is adorned with creativity. And the brand that uses this creativity as a platform to market them becomes the next big thing in the Indian market.<\/p>\n
But the real question is how to wrap creativity in a beautiful manner so that it gets viral in no-time? Having a piece of content go viral is a challenge and luck plays an important part. Even the big name in the field of virality –\u2018Upworthy\u2019<\/em><\/strong> reveals that only 0.3 percent<\/a> of their posts go viral.<\/p>\n The word \u2018Digital\u2019 is no longer a concept of the future. It is unfolding right in front of us. These days, everything around you is getting digitalized. People are getting smarter and the consumption pattern of the market is changing topsy-turvy.<\/p>\n Unruly, a tech company that gets videos watched by engaging global audiences on premium sites and getting them shared across the internet analyzed about 430 billion views and 1,00,000 customer data points to find an answer to above question<\/a>.<\/p>\n The Viral success is backed up by two major factors as per the findings of the study:<\/p>\n People tend to share those videos that made them feel happy, amused and fuzzy. Videos that target the people\u2019s imagination, or are funny, valuable and meaningful, have been found to get viral with good response from internet users.<\/p>\n \u00a0Hence, getting viral is no magic formula. Deliver videos that cater to the audience. If the quality content meets the luck, you will definitely become a new buzz of the internet world.<\/p>\n Popularly known as Dancing Uncle, Sanjeev Srivastava, just did what he is good at without any intention of getting famous- \u2018<\/strong>DANCE\u2019<\/strong>. He became an online sensation overnight <\/strong>after his dance performance on Govinda\u2019s \u201cAap Ke Aa Jane se\u201d went massively viral on social media.<\/p>\nWhat makes a video go Viral?<\/h2>\n
Some noteworthy findings<\/h3>\n
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A celebrity under a Safari Suit- \u2018Dancing Uncle\u2019<\/strong><\/h3>\n