PPC
Controlling Your Automated Campaigns: Is That Possible?
Automation has been become a norm in online marketing, especially if you are doing it on Google platforms. For marketers that sense the potential and...
Creating Organic Search Oriented Strategies
From the paid campaign, direct search to referrals, you may have a lot of methods to earn traffic other than organic search. Sure, these are proven...
How to Beat Your Paid Search Competition
You must have watched the WWE Royal Rumble Match. It is a wrestling match in which several wrestlers compete and try to eliminate their competitors....
How to Make Paid and Organic Search Work in Tandem
“Dad, I want that cycle.” I requested my father while watching the groovy song “Jaanu Meri Jaan” on Chitrahaar somewhere in the 90s. The song...
A/B Testing Your Responsive Search Ads: Why It Still Matters
A/B testing has been a traditional practice to improve advertisements. It is the process of comparing two versions of the same ads and measuring the...
Make Banner that Connects your brand to the world
An advertisement banner is a visual representation of a product or brand on a web page, linking back to the advertiser's website. Web banner design...
How to optimize your Responsive Search Ad?
When you have not worked in search marketing, it's almost difficult to describe what it's like to feel like you've created the most effective ad...
Reach the right customer, at the right time, on the right platform : Bing or Google
Millions of shoppers can instantly access promotional content when it is delivered through digital advertising on multiple platforms. Besides the usual suspects - Google, Facebook,...
The right social media strategy for your business
We have discussed so many times how to increase paid and organic search results but today we want to share some essential tips that how...